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IMPORTANT // Please look after your loved ones, yourself and be kind to others. If you are feeling that the world is too hard to handle there is always help - I implore you not to hesitate in contacting one of these wonderful organisations Lifeline and Beyond Blue ... and I'm sure reaching out to our PRE community we will find a way to help. T.
PUNT ROAD END | Richmond Tigers Forum
I'm actually looking for genuine ideas :
I mean seriously - right now there is some overpaid spin doctor sitting there wondering "how the hell do I flog Tiger memberships in 2010".
A few weeks ago a fellow PreEnder asked - 'what do we have to look forward to'
Notwithstanding some 'potentially skilful' players - Cotchin, Deledio and Tambling, the reality is that we have truly experienced an 'annus horribilis' :'(
That being the realisation that no matter how you spin it - the short to medium outlook is very bleak indeed.
If Richo resigns / doesn't play in 2010
If Cousins doesn't re-sign
With the threat that Cotchin and Deledio may leave (it remains a genuine possibility - albeit in 2011/2012)
What on earth can we use as a marketing ploy for 2010?
A new and exciting coach - MAY - invoke some interest. (sadly that does not mean Hardwick, Cameron, and especially Campbell).
Regardless - an off season of - 'best lap ever of the tan' .... 'we are training the house down' blah blah blah will fall on mostly deaf ears.
There is little to no chance of onfield success in 2010, hence you can't encourage membership on the basis of winning.
You can't sprout something ridiculous like "Generation Next" because we have seen them - and in the immortal movie words " they have been seen, tested and fallen short"
Total Tiger - and implying undying support - will not work next year. The fans are demoralised and will not be fooled for another year.
I genuinely can not envisage what the marketer's can create - that won't invoke mockery!
The RFC have proudly boasted that Membership has hit a 5 year upwards trend.
I can only hope and pray that they are creating a budget that allows for at least a 10,000 person drop in 2010.
The bubble of enthusiasm has well and truly burst.
I mean seriously - right now there is some overpaid spin doctor sitting there wondering "how the hell do I flog Tiger memberships in 2010".
A few weeks ago a fellow PreEnder asked - 'what do we have to look forward to'
Notwithstanding some 'potentially skilful' players - Cotchin, Deledio and Tambling, the reality is that we have truly experienced an 'annus horribilis' :'(
That being the realisation that no matter how you spin it - the short to medium outlook is very bleak indeed.
If Richo resigns / doesn't play in 2010
If Cousins doesn't re-sign
With the threat that Cotchin and Deledio may leave (it remains a genuine possibility - albeit in 2011/2012)
What on earth can we use as a marketing ploy for 2010?
A new and exciting coach - MAY - invoke some interest. (sadly that does not mean Hardwick, Cameron, and especially Campbell).
Regardless - an off season of - 'best lap ever of the tan' .... 'we are training the house down' blah blah blah will fall on mostly deaf ears.
There is little to no chance of onfield success in 2010, hence you can't encourage membership on the basis of winning.
You can't sprout something ridiculous like "Generation Next" because we have seen them - and in the immortal movie words " they have been seen, tested and fallen short"
Total Tiger - and implying undying support - will not work next year. The fans are demoralised and will not be fooled for another year.
I genuinely can not envisage what the marketer's can create - that won't invoke mockery!
The RFC have proudly boasted that Membership has hit a 5 year upwards trend.
I can only hope and pray that they are creating a budget that allows for at least a 10,000 person drop in 2010.
The bubble of enthusiasm has well and truly burst.